DGS Brings New Life To Tired Trade Show Display
DGS Brings New Life To Tired Trade Show Display
May, 1999, Los Angeles. Desktop Graphic Services creates bold new trade show look for PDQ Temporary Services.
In a major departure from their previous efforts in trade show marketing, PDQ Temporary Services engaged Desktop Graphic Services (DGS) to completely upgrade their booth materials.
One of three PDQ posters PDQ had previously presented 8x10 black and white photographs loosely mounted onto a 10' fabric panel display to assist their marketing representatives in producing new referrals. DGS head Eric Oxenberg suggested to PDQ management that a better approach would be to create three 3'x4' posters to get their point across in graphic color.
The posters, created with stock photography and composited in Adobe Photoshop by DGS, incorporated the primary themes of PDQ: quality referrals, hands-on training and service, and guaranteed customer satisfaction.
Printed on oversize HP inkjet printers, the full-color posters were laminated for durability and attached to the booth backing with Velcro® strips.
Result: PDQ was extremely pleased that their new look would carry them into the next century, sales reps have a better chance of making important sales, and DGS has impressive digital designs to show buyers of high-end digital design.
For more information on DGS or web site development for your organization, contact Eric Oxenberg at .
In other news:
- DGS Creates theatrical site to launch new musical, November, 2002
- DGS Redesigns Consultants’ Web Site To Focus On Direct Sales, February, 2002
- DGS gives new identity to online Applications Software Provider, August, 2001
- DGS creates Secret Agent Training Camp website, March, 2001
- DGS creates book promotion web site for financial publisher, June, 2000
- DGS converts print magazines to web presence, October, 1999
- DGS brings new life to PDQ trade show booth, May, 1999
- DGS creates kids’ adventure camp web sites In record time, February, 1999
- DGS repurposes print newsletter for Honda corporate intranet site, January, 1999
- DGS produces 100-page cookbook promotion for KPOP AM, September, 1998
- DGS creates new community web site for inline skating, December, 1997
- DGS works on high-profile children’s web site for PBS, August, 1996
- DGS assists in building first-launch Lexus website, March, 1996
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